Samantha C. Prestidge

Business should be simple. And fun. Hey Reader Years ago, when I was still figuring out how I wanted my business to run (and what kind of team I even wanted), I hired a social media manager. At the time, I was also in a group coaching program, and during one session about delegating, someone shared a little story that stuck with me: “If I tell someone to make a graphic with orange, and the orange isn’t exactly the shade I would’ve chosen—am I really going to make a big deal about it, or am I...

Business should be simple. And fun. Hey Reader When Sandra joined my team as our Operations Manager, her resume didn’t exactly scream “modern online business.” Her background looked more like this: A career in education A master’s in counseling Years of administration and program development What it didn’t say was: Virtual operations Client management in a digital environment Experience supporting multiple businesses at once On paper, she wasn’t a fit.But on the practical,...

Business should be simple. And fun. Hey Reader I’m a simple gal. I don’t like diner menus with five pages of options.I don’t like new cars with screens that need a tutorial just to change the radio station.I don’t like birthday parties where my kids get a pile of toys that’ll break by Tuesday.And I really don’t like when Christmas decor, gifts, and sales get shoved in my face before Halloween has even happened. We live in a world of more, more, more and go, go, go. And I get it; anything that...

Business should be simple. And fun. Hey Reader When we start working with new clients, I usually see two types: Type one says, “Sam, I trust you. I don't have time to interview Just give me someone.”Cool. I love that level of trust (and honestly, understanding people and knowing who can really execute is one of my superpowers. 🤩) Then there’s type two: the clients who want to interview the VAs themselves before committing.Totally fine. In fact, I encourage it! (It reduces buyer's remorse and...

Business should be simple. And fun. In the past 30 days, I’ve heard: “I’ve had hiring a VA on my list for over a year and just didn’t know where to start.” “Having someone help me sounds awesome, but what would they even do?” “I feel like I need to apologize to my assistant because I have so much to give them but not sure where to start.” And then, on the flip side, here’s the chorus from social media ads 🙄: “A VA can do low-value work while you do everything else.” “Hiring a VA is your...

Business should be simple. And fun. Last year, I worked with a business that was trying to sort out its management team, new processes, and some badly needed admin help. The owner brought in someone senior to help set direction and build strategy… but instead of leading the big picture, they got pulled into the weeds every single day. Scheduling issues.Customer complaints.Little SOPs for one-off problems. They felt like they were needed in every fire. But what actually happened?The real...

Lead Well. Work Simply. Scale Smart. My husband and I don’t argue about chores. We’ve got lanes. He does the laundry. (Because if I do it, it’s guaranteed to sit in the basket for two weeks. I know my weaknesses.) I do the dishes. He’s on yard duty (because I’m not picking up dog 💩 and he’s actually got a green thumb). I handle the floors (because, honestly 90% of the crumbs come from me and the kids anyway) It’s not about keeping score. It’s about knowing who owns what. So when something...

Lead Well. Work Simply. Scale Smart. Sometimes the thing that makes us lose our sanity in business isn’t the workload. It’s the comparison. For high performers, resentment doesn’t usually show up in dramatic ways. We don’t actually want to quit the business or burn it all down. (Okay, maybe there are days where I’ve thought, “Forget it, I’ll scrap everything and start over.”) But most of the time, resentment is quieter. It’s that subtle frustration where you start to resent the business… and...

Lead Well. Work Simply. Scale Smart. I used to resent my kids. Not because I didn’t love being their mom, but because I felt like they were holding me back from my business. Networking breakfasts? Off the table because of daycare drop-offs. Evening happy hours? Impossible with dinner, bath time, and bedtime routines that left me too drained to be productive. I’d catch myself envying the business owners who didn’t have those constraints, who seemed free to hustle at all hours. Over time,...

Lead Well. Work Simply. Scale Smart. Last week, I tried to get a window quote. Instead of looking at the windows, the salesperson insisted I sit through a 60–90 minute pitch before we could even look at the windows. When I asked if we could walk through the house and issues first, he flat-out refused. I get the importance of a sales process. But a rigid pitch-first, serve-later approach doesn’t build trust—it builds resistance. That’s why my own sales strategy leans on transparency and...